Wednesday, April 21, 2010
Economy of Design, Bauhaus, and Sustainability
From a conceptual standpoint, all this implies a certain desire to achieve efficiency. Efficiency is favorable to sustainability. Minimalism, by its very definition, is also favorable to sustainability, in that resources are kept in reserve and not exploited to the point of overuse. In contrast, excess leads to conditions that are unsustainable. Therefore, the Bauhaus, by promoting the economy of design, also promoted sustainable environments.
Tuesday, April 20, 2010
The Bauhaus' Sustainable Typeface
When Herbert Bayer introduced his typeface Universal in 1925, he had a motive that was unlike previous typographic design practices before him. Bayer designed Universal to not only be mass produced, available and convenient for the general public, but also for reasons that today we would consider sustainable design. Unlike the bold, blocky headline fonts that had come before Universal, Bayer’s typeface was thinner than most other fonts in general, but also in key areas, such as thinner m and w letters, thus allowing more words on a page, and in Bayer’s vision, conserving resources such as paper and ink. This was all part of Bayer’s typographic manifesto that went to such extremes as altering the alphabet to be more streamlined and using all lowercase letters. The latter was strictly Bayer’s aesthetic and philosophy, but the former was also with the idea that a streamlined alphabet, along with a thin, utilitarian typeface would conserve paper and printing energy.
More on Bayer and his radical ideas, most of which had nothing to do with sustainability.
http://www.adcglobal.org/archive/hof/1975/?id=281
Tuesday, March 30, 2010
Sunday, March 14, 2010
Water Motion Glass and light
Spot Light on a Flash Light
Camera, lights and angles
Wednesday, March 10, 2010
Light Mask

For our photo project I took a piece of bubble wrap that seemed to interact with light nicely. I crinkled it up not sure what I was going for, and started to see a face develop. But it only seemed like a face from certain angles, and with certain lighting. So my goal in taking the shots was to get it to look like a face as much as possible, while being playful enough to create some fun scenes. Here are some of the ones I most enjoyed.



















